It is estimated for the global facial tissue paper market to witness growth at a CAGR of 4.1% during the forecast period of 2022 to 2030. The market witnessed growth at a healthy CAGR even during the previous forecast period of 2018 to 2021. Increased awareness of hygiene, beauty and personal care are the factors that are estimated to foster the growth of the market during the forecast period.
The growth in pollution due to the increased number of vehicles, increasing global warming and increased number of construction are the prime factors that are driving the growth of the market during the forecast period.
Increasing spending on healthcare by the growing population drives the usage of the personal care market and it results in nurturing market rise. Also, increasing urbanization drives toward substantial infrastructural rise resulting in an increase in demand for tissue paper products during the forecast period.
Key Market Trends
Increased awareness of hygiene, beauty and personal care are the factors that are estimated to foster the growth of the market during the forecast period. Rising investments by major players to bring in new eco-friendly and sustainable products are also estimated to drive the growth of the market.
Also, the rising consciousness toward skincare and beauty, especially among the modern population is estimated to boost the growth of the market during the forecast period of 2022 to 2030. This factor even played a pivotal role in the growth of the market even during the previous forecast period of 2018 to 2021.
But, rising environmental worries such as global warming and deforestation decline the growth of pulp-based products and thus it is estimated to slow down the growth of the market during the forecast period.
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Segmental Analysis of the Market
By Application
- At Home
- Away From Home
It is estimated for the home segment to boost the growth of the market.
By Product
- Paper Tissues (made from pulp)
- Wet Wipes
- Facial Tissue
- Others
It is estimated for the wet wipes to boost the growth of the market during the forecast period.
By Distribution Channel
- Offline
- Online
It is estimated for the offline segment to boost the growth of the market.
Asia Pacific region to witness growth at a the fastest pace
During the forecast period, it is estimated for the Asia Pacific region to witness the fastest growth in the market. The rising population in the region coupled with the construction activities are the factors that are estimated to boost the growth of the market during the forecast period. The region of Europe is also estimated to grow at a healthy CAGR during the forecast period.
Competitive Landscape:
Some of the prominent companies operating in the market are
- Procter Gamble (Cascade)
- Kimberly – Clark
- Essity
- Kirkland Signature (Costco)
- Georgia- Pacific
- Kruger Products
- Solaris Paper
- Seventh Generation
- Charmin Paper
- Angel Soft
- Naturelle
Major Questions Answered In This Report:
- What is the growth rate of the global facial tissue paper market?
- What are the primary growth determinants of the market?
- Which are the major regions constituting the geographical landscape of the market?
- Which are the prominent companies operating in the market?
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Key Takeaways From The Report:
- Increased awareness towards hygiene, beauty and personal care are the factors that are estimated to foster the growth of the market during the forecast period.
- Increasing spending on healthcare by the growing population drives the usage of personal care market and it results in nurtures market rise. Also, increasing urbanization drives towards substantial infrastructural rise resulting in an increase in demand for tissue paper products during the forecast period.
- The growth in the pollution due to increased number of vehicles, increasing global warming and increased number of construction are the prime factors that are driving the growth of the market during the forecast period.
- The rising environmental worries such as global warming and deforestation declines the growth of pulp-based products and thus it is estimated to slowdown the growth of the market during the forecast period.
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