United States Athleisure Market Overview

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 7.56% (2024-2032)

Market Size in 2023: USD 88.5 Billion

Market Forecast in 2032: USD 175.4 Billion

The United States athleisure market is witnessing several trends including consumers prioritizing comfort and versatility in their wardrobes. According to the latest report by IMARC Group, the market size reached USD 88.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach USD 175.4 Billion by 2032, exhibiting a growth rate (CAGR) of 7.56% during 2024-2032.

The rise of hybrid work environments is driving demand for clothing that can transition from casual to active settings. Athleisure brands are also benefiting from the increasing focus on wellness and fitness, with consumers opting for stylish yet functional apparel. The integration of sustainable and eco-friendly materials is another trend gaining traction, appealing to environmentally conscious buyers. Additionally, collaborations between fashion designers and sportswear brands are enhancing the appeal of athleisure, making it a staple for everyday wear and fitness activities. This sector is set for further expansion as lifestyle trends continue to evolve.

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/united-states-athleisure-market/requestsample

United States Athleisure Industry Trends and Drivers:

The United States athleisure market is primarily driven by changing consumer lifestyles that emphasize comfort and functionality in everyday clothing. As more individuals engage in fitness activities and adopt healthier lifestyles, the demand for versatile, activewear-inspired clothing is rising. The increasing awareness about health and wellness is also contributing to the market’s growth, as consumers seek apparel that supports their active routines. The hybrid work environment, which allows for more casual attire, is another significant driver, encouraging the integration of athleisure into daily wardrobes. Besides this, ongoing Technological advancements in fabric innovation, such as moisture-wicking, stretchable, and breathable materials, are enhancing product appeal and driving sales. The growing popularity of digital fitness platforms and at-home workouts is enhancing demand for athleisure, as consumers seek comfortable clothing suitable for exercise and leisure activities. Additionally, the rising popularity of e-commerce platforms has made athleisure more accessible to a broader range of consumers, further supporting United States athleisure market growth. The increasing influence of social media and celebrity endorsements is another key driver, as it elevates the visibility of athleisure brands and influences consumer purchasing behavior. Furthermore, the demand for sustainable and eco-friendly options is pushing brands to innovate with materials and production processes, appealing to environmentally conscious consumers.

United States Athleisure Industry Segmentation:

The report has segmented the market into the following categories:

Type Insights:

• Mass Athleisure
• Premium Athleisure

Product Insights:

• Yoga Apparels (Tops, Pants, Unitards, Capris, Others) Hoodies
• Shirts
• Leggings
• Shorts
• Others

Distribution Channel Insights:

• Online
• Offline

End User Insights:

• Men
• Women
• Children

Regional Insights:

• Northeast
• Midwest
• South
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Ask Our Expert & Browse Full Report with TOC & List of Figure: https://www.imarcgroup.com/request?type=report&id=20386&flag=C

Key highlights of the Report:

• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:  

IMARC Group 

134 N 4th St. Brooklyn, NY 11249, USA 

Email: [email protected] 

Tel No:(D) +91 120 433 0800 

United States: +1-631-791-1145